| Adobe provides products and services used for creating, managing, delivering, measuring, optimizing, engaging and transacting with content. Co.'s segments are: Digital Media, which enables individuals, teams and enterprises to create, publish and promote content; Digital Experience, which provides applications and services through Adobe Experience Cloud that enable brands and businesses to create, manage, execute, measure, monetize and optimize customer experiences; and Publishing and Advertising, which includes eLearning solutions, technical document publishing, web conferencing, document and forms platform, web application development, printing, and its Adobe Advertising Cloud offerings.
When researching a stock like Adobe, many investors are the most familiar with Fundamental Analysis — looking at a company's balance sheet, earnings, revenues, and what's happening in that company's underlying business. Investors who use Fundamental Analysis to identify good stocks to buy or sell can also benefit from ADBE Technical Analysis to help find a good entry or exit point. Technical Analysis is blind to the fundamentals and looks only at the trading data for ADBE stock — the real life supply and demand for the stock over time — and examines that data in different ways.