| The Gap is a collection of lifestyle brands providing apparel, accessories, and personal care products for women, men, and children under the Old Navy, Gap, Banana Republic, and Athleta brands. Co. is an omni-channel retailer, with sales to customers both in stores and online, through Co.-operated and franchise stores, Co.-owned websites, and third-party arrangements. Co. has Co.-operated stores in the U.S, Canada, Japan, Italy, China, Taiwan, and Mexico. Co. also has franchise agreements with unaffiliated franchisees to operate Old Navy, Gap, Banana Republic, and Athleta stores throughout Asia, Europe, Latin America, the Middle East, and Africa. |
When researching a stock like Gap, many investors are the most familiar with Fundamental Analysis — looking at a company's balance sheet, earnings, revenues, and what's happening in that company's underlying business. Investors who use Fundamental Analysis to identify good stocks to buy or sell can also benefit from GPS Technical Analysis to help find a good entry or exit point. Technical Analysis is blind to the fundamentals and looks only at the trading data for GPS stock — the real life supply and demand for the stock over time — and examines that data in different ways.